Website design & development for medical specialists, surgeons & professional service providers.

Responsive, SEO optimised,

Your website is a powerful marketing tool, that helps patients get to know you & discover your unique services. With more & more patients heading online to conduct initial research, it is imperative to maintain a professional online presence to enhance your reputation and build credibility & trust.

Our approach guides you purposely through planning & content creation to the design, development & launch of your custom website. We understand how to translate your expertise & services using thoughtfully branded illustrations and digital offerings, to connect in a real and human way with your patients & referral networks. 

Custom Website Design & Development

We design and build fully responsive custom websites using the Squarespace platform. Your website design may include:

  • domain name strategy

  • DNS zone records set up

  • strategic design of navigation & content architecture (wireframe)

  • online forms (contact, referral, patient registration)

  • integration of online bookings/calendar software

  • blog design

  • custom service icons

  • social media integration

  • custom CSS code as required

  • SSL certification

  • mobile responsive design

  • training & technical support

Photography & Digital Brand Assets

Brand Photoshoot

We have an ever growing list of photographers to recommend to our clients around Australia & internationally, and we work closely with them to project manage your photography session so that you get the best outcomes for your new website.

Stock Photography

We curate images for use on your new website from third-party stock photography providers so that you and your services stand out.

We champion cultural diversity and inclusion across the internet by creating awareness with our clients, and being mindful of discrimination across our design work. Therefore we advocate for diverse representation of culture, race and gender, across imagery used on the websites and printed material we design.

By sourcing & curating suitable stock photography and designing illustrations that embrace inclusion and cultural diversity, we consciously decide to advocate for equality across the web.

Branded Assets

Branded icons, graphics & illustrations help to reflect the scope of your practice, your services & procedures, and educate patients visually about your services.

Search Engine Optimisation (SEO)

We implement successful strategies to optimise your website. From content development, strategic page structure, keyword discovery & metadata, we’ll get your website optimised and ranking in search engines with organic on-site SEO.

Google Analytics & My Business Listing

We connect Google Analytics to your new website for best practice analytics & reporting purposes and can help you set up or optimise your Google My Business listing to get you discoverable on Google Maps.

Guidelines for Compliance

Websites for medical specialists & professional service providers must adhere to industry rules & guidelines. We help you navigate these requirements with ease:

 

We’d love to hear about the paths you’ve taken that lead you here, into Private Practice.

There’s a good story there, we’re sure of it.